Streaming Space Predictions for Q3, Q4

As we move towards the second half of the year, what predictions do you have for the TV space?

As lockdowns lift, the “captive audience” that fueled massive streaming growth and overall TV consumption, is no longer captive. How can marketers continue to reach the diverse and receptive audience that the pandemic provided?

As people continue to stream content, how can brands effectively continue to reach consumers?

With the influx of streaming services in 2020, the upfronts are sure to be competitive this year. What are buyers looking for from these companies? Who stands out as a leader?

With so many content choices today, how does linear TV stay relevant?

How do media equations change when consumers have somewhere else to go?

Leading Momentum’s music, entertainment and esports discipline, globally, Glenn delivers effective experiences for brands to reach people through consumer passion points. Since joining the agency in 2005, he has been influential in developing multiple client relationships including American Express, Verizon Wireless, SAP, Nike and Guinness. Glenn has 25+ years of industry experience – focusing on sponsorship, experiential, social media and digital content development, and he regularly leverages relationships with partners (such as Live Nation, AEG, Netflix, Ticketmaster and Spotify). Glenn has produced dozens of private concerts with superstar acts including Drake, Elton John, Sting, Shawn Mendes and Camila Cabello.