Creativity
The AD Club's Guide to AWXI: Diversity
In excited anticipation of Advertising Week, the world’s premier gathering of marketing and communications leaders, The AD Club has sorted through the event’s extensive calendar in order to curate our very own Guide to AWXI. It can be challenging to navigate such an abundance of industry leaders, information and opportunity at the weeklong event, so we’ve…
Read MoreThe Six Best World Cup Ads
(As originally published in CNNMoney.com, June 25, 2014) By Ben Brody Sure, companies unleash a lot of money — and creativity (sometimes) — for Super Bowl ads. But it’s World Cup spots that get the eyeballs, at least on the web. Since April, viewers spent 1.2 billion minutes on YouTube watching World Cup ads, according…
Read MoreGirl Fakes Getting Her Period, and Pays the Price, in Hilarious New Ad From Hello Flo
Hello Flo, a tampon subscription service, had a major advertising hit last summer with“Camp Gyno,” a hilarious long-form spot about a pre-teen girl who becomes a product- and advice-dispensing despot at summer camp after becoming the first girl to get her period. Now, company founder and CEO Naama Bloom has teamed up with that spot’s writers/directors,…
Read More2014 INTERNATIONAL ANDY AWARDS – GOLD WINNERS
[vimeo http://vimeo.com/93520235] “Weave Your Magic” Winner: Wieden+Kennedy London Client: Arla Foods Awards: Gold for Cinematography; Gold for Direction Secondary Agency: Outsider Creative Director: Tony Davidson & Kim Papworth Creative Directors: Dan Norris & Ray Shaughnessy Strategy: Jennifer Lewis Producers: Matthew Ellingham (AV) & Rebecca Herbert (print) VFX post production: The Mill Post-production producer: Gemma Humphries…
Read More2014 International ANDY Awards – Gold Winners
[vimeo http://vimeo.com/93529766] “Blazed” Winner: Curious Film Client: New Zealand Transport Agency Awards: Gold for Web Film; Gold for Copywriting; Gold for Direction Creative Director: Brigid Alkema Art Director: Mark Dalton Writer: Mike Gwyther Director, Curious Films: Taika Waititi Executive Producer, Curious Films: Matt Noonan [vimeo http://vimeo.com/93528620] “The Epic Split” Winner: Forsman & Bodenfors Client: Volvo Trucks Awards:…
Read MoreFeaturing the 2014 GRANDY Winner, Droga5 for Thunderclap
[vimeo http://vimeo.com/93531217] Each year, the ANDYs Jury selects one piece of work that is deemed to be the absolute best in show, the single representative of all the work entered in the show that year. This is the GRANDY. The GRANDY Award and the $50,000 prize is awarded to the most brilliant work of the…
Read MoreThe ANDYs are at Creative Week
Creative Week is here! Among the many great sessions, our amazing ANDYs juror Tham Khai Meng, Worldwide Chief Creative Officer, Ogilvy & Mather, is presenting LGBT: Let’s Walk Together. He will walk through the long journey toward inclusion for LGBT individuals in society and advertising. Check out the rest of the Creative Week schedule here: http://creativeweek.com/calendar/.
Read More2014 ANDY Award Winners
The 2014 International ANDY Awards, celebrating their 50th anniversary, announced this year’s winners for outstanding creative achievement. With a platform centered on bravery, the 2014 ANDY Awards celebrated the bold, courageous and innovative instances of bravery in the industry today and over the past five decades. The global advertising show’s most prestigious honor, The GRANDY, has been…
Read MoreCreativity is Poppin’ in New York’s The ADVERTISING Club
What role does The AD Club of New York play in the modern advertising industry? AD Club President & CEO Gina Grillo discusses the Club’s impact on the industry and the evolution of creativity over the years. (As originally published in Madison Avenue Insights, April 10, 2014) By Ronald R. Urbach 1896 was a big…
Read MoreGyro: The Whole Culture of a Business Should Be Built on Its 'Why'
“The desire to connect with fresh business stories is much more powerful than any notion of brand loyalty…how can brands tap into the power of human relevance?” Check out this incredibly insightful article by Christoph Becker, global chief executive officer and chief creative officer of gyro, an AD Club member. Adweek: The Whole Culture of a…
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