The Club Insider 

CES 2023 Rewind: Beyond The Tech Dentsu’s annual report: The annual CES show reveals compelling trends and innovations for the year. From immersive experiences re-defining customer service, learning, and retail,…

Advertising trends/predictions going into 2023 Q&A with Russ Rickey, PhD, VP Strategy, McCann Canada   I’ll dust off the old crystal ball and share what I see. Come back a…

Connected TV is the Channel to ‘Watch’ in 2023 From Anthony Susi, Director, Marketplace Development, Xandr 2022 was a transformative year for ad tech with significant developments in Connected TV…

Web3, AI and Streaming Predictions Q&A with Elena Klau, Chief Strategy & Analytics Officer, Momentum Worldwide   What role do you think streaming platforms will take as we move into…

Advertising Trends & Predictions Going into 2023 Q&A with Danny Parks, V.P. of Technology, Trigger XR This year was full of ups and downs for the industry, and 2023 promises…

How Brands are Advertising for the 2022 Holiday Season Q&A with Carly Johnson, VP, Group Director of Strategy, NA, Momentum Worldwide With inflation and consumers having to be more mindful…

Q&A: Tony Wells, SVP, Marketing at Verizon, and graduate of the US Naval Academy Tony Wells, SVP, Marketing at Verizon, is a graduate of the US Naval Academy. Following graduation,…

“A Tale of Two Holiday Seasons” From Emily Brown, VP Strategy Director, McCann NY Between July and October of this year, average daily searches for inflation surged by more than…

In the Game: 3 Reasons Why Brands Should Leverage Live Sports From Christa Carone, president of Infillion Media. This post originally appeared in AdWeek Whether it’s MetLife Stadium in metro…

A Guide to Ad Strategy during Election Season Synopsis: How brands can remain authentic and stop the spread of misinformation in the wake of election season.   The countdown to midterm…