The Club Insider
TV Advertising Unwrapped: Your Guide to A Successful 2023 Holiday Season
‘Tis the season for advertisers to kickstart their holiday campaign planning, and with an estimated 1.328 trillion in holiday sales on the horizon for brands this year, the stakes are…
AI for Creativity
AI Is Good For Creativity, Too Ask an advertiser where they are employing or plan to employ AI and the answer is “almost everywhere.” From crunching vast sets of data,…
Global Advertising Ecosystem
Q&A With Ryan Enoch, SVP of Strategy NY, Momentum Worldwide With a continuous rise of inflation – the advertising ecosystem is bound to have lasting effects. How has your…
Built to Last with 360° Sustainability
Built to Last with 360° Sustainability By Colossal Media In a business where our proudest hand-painted achievements are all ephemeral, it’s the relationship with our craft, our partners, and our…
Icon – Marc Pritchard
“My focus every day is on being as useful as possible with whomever I engage.” As top brand builder and P&G veteran for more than four decades, Marc Pritchard believes…
BLUR THE LINES AROUND YOU
From Guto Monteiro, Executive Creative Director, VMLY&R Chief operating officers are out of control. In this bustling ad agency landscape, we have so many departments, people in the most…
Rockstar – Ashley Suarez Wood
“Life is so short you can’t waste even a day subscribing to what someone thinks you can do versus knowing what you can do” – Virgil Abloh Ashley Suarez Wood…
Icon – Daisy Exposito
“Only in multicultural America, advertising has the opportunity of speaking with so many voices.” Daisy Expósito-Ulla, Chairman and CEO of d expósito & Partners, is a luminary in Multicultural Communications…
Innovator – Isis Ruiz
Isis Ruiz was born in Puerto Rico and grew up in NYC. She studied History in Boston where she had an early career within the legal field. Isis moved to…
Updates in Streaming and CTV
Updates in Streaming & CTV In 2022, the TV industry unveiled bold, new consumer technologies – shoppable ads being one. What steps is your brand/agency taking to indulge in direct-to-consumer…