Posts by members

How Are You Incorporating AI & Machine Learning into AudioGO Today? At AudioGO, our goal is to simplify audio ad campaign creation and management while delivering maximum value to advertisers and even bringing new brands into the audio space for the first time. We’re leveraging AI and machine learning across several key features: Synthetic Voice…

Rockstar — Camille Hackney   Camille Hackney recently held the dual title of Chief Partnerships Officer, Brand Partnerships & Commercial Licensing at Atlantic Records and Head of the Global Brand Partnerships Council for Warner Music Group headquartered in New York City. In her former role, she was responsible for cultivating strategic partnerships for Atlantic and…

At Lime Media, we know the Super Bowl is the perfect stage for experiential marketing to shine, and this year, we had the privilege of activating two unique experiences that truly captured the essence of brand engagement. We had our 4Louisiana Hot Sauce Jeeps cruising through the event, and a vintage Turin Chocolate x Fireball Whiskey vehicle that drew…

  Advertising is changing as a result of artificial intelligence (AI), which is making ads more data-driven, dynamic, and tailored than ever. Although AI-powered personalization has long been advantageous for digital marketing, mobile billboards are increasingly using AI to improve real-time ad relevance, optimize ad placement, and develop more intelligent Out-of-Home (OOH) campaigns. Brands can…

Innovator — Joseph Anthony   As one of the nation’s foremost experts on culture, Gen z, and Millennials, Joseph “Joe” Anthony, CEO and founder of both Hero Collective and Hero Media, is here to throw out the textbook on how to be a successful entrepreneur. Having never stepped foot in an advertising agency or graduated…

Innovator — Sheila Marmon   Sheila Marmon has a passion for launching businesses in the digital media and technology industries where she has created and led innovative platforms for over 20 years. With a focus on growth markets, her expertise delivers meaningful financial returns for digital publishers, creators, investors, and multinational clients. As Founder +…

Rockstar — Tisha Woods   Tisha Woods is a Design Program Manager for Lyft’s Design Foundations and Central Design teams. She is a culture ambassador, a dot connector, a change navigator, an accessibility (a11y) advocate, and a team amplifier. Tisha learned the foundations of change operations and hybrid community building throughout her career as an…

Innovator — Jarek Carethers   Jarek Carethers – Creative Innovationist & Industry Trailblazer Jarek Carethers is a visionary leader and Creative Innovationist whose career has been defined by pioneering change and forging authentic connections between brands and audiences. With experience spanning top-tier tech and media companies like TikTok and global advertising networks including WPP and…

Rockstar — Nicole Simpson   Nicole Simpson exemplifies resilience and leadership, honored as a 2023 AdWeek Future is Female winner and AdClub I’mPART fellow alumni. With a fearless transition from 17 years in the legal field to becoming a powerhouse in DE&I, Nicole drives transformative change as Director of DE&I at RAPP. Known for her…