Poll Archives
GM has decided to discontinue the Pontiac line of cars - - do you agree?
Yes
60%
No, they should've killed the Hummer line
30%
No, they should've done away with Saturn
5%
No, Saab should've been terminated
5%
Total votes: 20
Did Domino's handle it's PR crisis correctly by responding to costumers via YouTube? http://adage.com/article?article_id=136086
Yes
57%
No
29%
Undecided
14%
Total votes: 7
NBC is asking $425,000 for a 30 second spot on ER's April 2nd, series finale - do you believe the price is reasonable?
Yes
43%
No
43%
Depends on the ratings
14%
Total votes: 7
What was the best superbowl ad of 2009?
NBC Promotional AD "LMAO"
20%
Bud Light: "Office Meeting"
20%
E-Trade - Babies
30%
Doritos - "Snow Globe"
20%
Pepsi - "Forever Young"
10%
Total votes: 10
What did you think of President Obama's Inaugural address?
Historic
81%
Overhyped
10%
Indifferent
10%
Total votes: 21
How do you plan on celebrating the New Year?
Times Square!
0%
At a cocktail party with Friends
80%
In the comfort of my home
20%
Total votes: 5
Do you agree with Governor Paterson's plan to place a 15% tax on non-diet versions of drinks to help close the budget deficit?
Yes
29%
No
71%
Total votes: 7
What should the retail industry do to increase revenue this holiday season?
Promote incentive based discounts
63%
Increase advertisements
0%
Extend store hours
13%
Hope for the best
25%
Total votes: 8
Will we still have a Big Three in Detroit by the end of 2009?
Yes
38%
No
62%
Total votes: 13
What will be the most popular Halloween costume this year?
The Joker
25%
Sarah Palin
63%
Barack Obama
0%
Witch
13%
Nurse
0%
Total votes: 8
How will the current economic conditions effect your holiday spending?
I do not think it will have an effect, I plan on spending regardless of the conditions
36%
I plan on sticking to a budget
36%
I will only buy for immediate family
18%
No gifts this season, I will just be sending greeting cards
9%
Total votes: 11
I get my advertising news from
Print
5%
Online
62%
Both Equally
33%
From the Water Cooler
0%
Total votes: 21
Mad Men will encourage advertising people in real life to
Dress Better
22%
Drink Martinis
33%
Smoke Cigarettes
11%
Watch more television
11%
Increase efforts for diversity and advancement of women
22%
Total votes: 9
My favorite Olympics ads are:
Coca-Cola
0%
Adidas
20%
Obama
20%
McCain
20%
Nothing Super Bowl caliber
40%
Total votes: 5
Sponsors who spent over $50mil to market around the '08 Olympics risk being linked to Human Rights abuses. What should they do?
Nothing
25%
Keep ties, but make donations to Human Rights groups
75%
Drop out
0%
Total votes: 4
Sarbannes Oxley procurement and compliance policies do not allow acceptence over $25. How do you gift clients?
Donations to charity
33%
They still accept
33%
They pay their own way
17%
They don't come
0%
They can come if it's an AD Club luncheon where they can learn
17%
Total votes: 6
Are gasoline prices affecting your travel plans this summer?
Yes; I'm not planning to travel
25%
Somewhat; I'm staying closer to home instead of taking a longer trip
25%
No; I need to get away and will pay whatever extra cost to do so
50%
Total votes: 4
With the dollar-euro exchange rate where it is, my summer vacation plans are
Go to Europe anyway, you gotta live
40%
US vacation
40%
Stay home, gas is too expensive to even drive to the Hamptons
20%
Total votes: 5
Now that Obama is the presumed nominee, which of the two presumed nominees will be better for the advertising industry?
McCain
23%
Obama
77%
Total votes: 13
Is "Green" just the latest marketing buzz word or will every brand need to "get in touch with it's green side" to be successful
Yes, it's an essential responsibility we all need to adhere to and get on board with
20%
It depends; it should only be used if it makes inherent sense in relation to the brand
80%
No, the green movement doesn't have that much to do with a brand's success
0%
Total votes: 10
Nina DeSesa's new book, Seducing the Boy's Club: How a Woman Can Triumph in a Male Workplace is
Long overdue
29%
Helpful for younger women in the industry, it's too late for women 40+
57%
A true story about the inequality of women at the top of the industry
14%
Total votes: 7
Is generated content
A pain for advertisers to harness
30%
A must for advertisers to embrace
40%
A fad that will be replaced by somehing else
10%
Never as good as what the agencies create
20%
Total votes: 10
Since most project that advertising spending will increase, which medium do you feel will have the best showing?
Online
73%
TV
0%
Radio
7%
Print
20%
Direct Mail
0%
Total votes: 15
How would you rate the Oscars this year?
Good, solid show
20%
Jon Stewart made the show
30%
Same old Oscars, just a different year?
35%
I only watched the red carpet
15%
Total votes: 20
Political advertising should only be allowed
3 months before elections/primaries
33%
6 months before election/primaries
50%
9 months before elections/primaries
0%
12 months before elections/primaries
0%
More than 12 months before elections
17%
Total votes: 6
What do you think of the return of the Apprentice?
It's so 30 minutes ago
45%
It will be fun to see The Donald spar with the celebrity apprentices
36%
I don't watch reality TV
18%
Total votes: 22
Are you done with your holiday shopping yet? Where did you do most of your shopping this year?
Online
45%
In the shops
45%
Catalogs
0%
Homemade gifts
0%
I haven't started yet!
9%
Total votes: 11
What agency leader would you most want to see on The Apprentice?
Neil French
0%
Bob Greenberg
18%
John Wren
0%
Jim Stengel
18%
Alex Bogusky
64%
Total votes: 11
Who is your favorite ANDY Instacritique Judge? Visit www.andyawards.com to view the judges.
Alex Bogusky, Crispin, Porter + Bogusky
11%
Gerry Graf, TBWA/Chiat/Day
11%
Jose Molla, la comunidad
11%
Bob Scarpelli, DDB, Worldwide
44%
Mark Waites, Mother
22%
Total votes: 9
What new Fall TV show is most likely to be cancelled
Samantha Who
10%
Private Practice
5%
Cane
15%
Bionic Woman
70%
Total votes: 20
At last week's ANA conference, survery results showed that 76% of marketers agree media/creative agencies should be rebundled.
Agree
88%
Disagree
13%
Aren't sure
0%
Total votes: 8
What was your favorite Advertising Week 2007 event?
Kick-Off Luncheon: (PRODUCT) RED
63%
AOL AMP'd UP
13%
Yahoo! Billboard Live!
0%
Friars Club Roast
13%
Univision Wrap Party
13%
Total votes: 8
What events will have the biggest impact on the industry for the next six months?
Political
36%
Stock market
43%
Diversity
21%
Total votes: 14
What did you do this summer?
Stayed in the city
55%
Local vacation - Hamptons, Upstate, NJ
9%
Went to Disney World
0%
Left the country, despite the flight hassles
36%
Total votes: 11
What about the I-Phone
I was one of the first to get one
28%
I waited on line to get one
0%
I'm still on the wait list
6%
I'm happy with what I have, what's all the hype
67%
Total votes: 18
What’s your favorite reality TV series?
So you think you can dance
23%
Are you smarter than a fifth grader
54%
Singing bee
23%
America’s got talent
0%
Total votes: 13
Where do you get your news from?
Newspapers
13%
Radio
13%
TV
16%
Internet
59%
Total votes: 32
McCafe brings with it the most expensive launch in Golden Arches history - - $100M across all media
OVERKILL!
80%
Right on target :)
20%
Spend a little more...
0%
Total votes: 5
The NYC Department of Health's latest anti-smoking ad features a young boy sobbing in a train station- did they go to far?
No - it pulls at your heartstrings - they need to do that to get the point across
67%
Yes - The boy's tears were too real to be considered "acting"
33%
Total votes: 6
Do you agree with the brands who dropped Michael Phelps from their ads?
Yes - he is a role model
38%
No - it is being blown out of proportion
63%
Total votes: 16
Will you be tuning in to the Superbowl this weekend for the game, the commercials or both?
Game
23%
Commercials
54%
Both!
23%
Total votes: 13
Does a 3 Million dollar Super Bowl Ad make sense in these economic times?
No, it will send a wrong signal to employees, customers and steakholders
44%
Yes, the super bowl reaches the largest audience
44%
Unsure
11%
Total votes: 9
The best holiday tune is...
All I want for Christmas is You - Mariah Carey
50%
Santa Claus is Coming to Town - Bruce Springsteen
33%
The Chanukah Song - Adam Sandler
0%
Noel - Josh Groban
17%
Merry Christmas, Happy Holidays - N Sync
0%
Total votes: 6
Should Caroline Kennedy assume Hillary Clinton's Senate seat if Clinton is named Secretary of State?
Yes
63%
No
13%
Maybe
25%
Total votes: 8
The day after Thanksgiving is a day for...
Shopping
43%
Working
14%
Sleeping
43%
Eating leftovers!!
0%
Total votes: 7
In the economy, what sector of business needs promotional marketing most?
Financial
31%
Retail
38%
Pharmaceutical
19%
Alcohol
0%
B2B
13%
Total votes: 16
At last week's ANA annual conference, Barack Obama was selected as AD Age's Marketer of the Year
I agree
25%
I don't agree
17%
I think it's more about candidate of choice than best marketer
58%
Total votes: 12
Who do you think is the better debater?
Sarah Palin
13%
Joe Biden
83%
About the same
4%
Total votes: 23
Tom Brady's knee injury will likely keep him out for the season, do the Patriots have a chance?
No way, Brady carried the team!
43%
Of course! Belichick is a great coach, that's all the Pats need
21%
One player doesn't run the whole team, the season must go on
0%
Patriots who? Let's Go Giants!
36%
Total votes: 14
The conventions are coming up
I'm going to watch the Democrats
33%
I'm going to watch the Republicans
11%
I'm going to watch both
33%
I'd rather go to the movies
22%
Total votes: 9
This season of Mad Men is...
Better
43%
Worse
29%
The Same
29%
Total votes: 7
What do you think will be the biggest blockbuster of the summer?
Hancock
0%
The Dark Knight
73%
Wall-E
9%
Sex and the City
18%
Mamma Mia!
0%
Total votes: 11
Have you seen any change in client budgets and spending over the past six months due to the economy?
Yes
79%
No
7%
Too soon to tell
14%
Total votes: 14
Industry analysts predict consolidation of agency holding companies such as IPG and Havas. In the next 12 months
It will happen
25%
Four major holding companies are enough
50%
Not sure
0%
It won't happen
0%
Maybe not in 12 months but in 24 months
25%
Total votes: 4
What will be the hottest summer TV Show?
Return of Mad Men
78%
Return of The Closer
11%
Password with Regis Philbin
11%
Total votes: 9
Is the downturn in the economy making CMO's more risk-adverse?
Yes, it will have an affect on CMO's taking the safer, tried-and-true road when doing business and handling clients.
17%
No, business still requires taking chances, especially in an economic downturn when people are tightening purse strings.
83%
Total votes: 6
Booz Allen Hamilton's study found that the importance of marketers direct relationship with publishers will grow by 2010
Agree strongly
0%
Agree somewhat
83%
Not sure
17%
Disagree somewhat
0%
Disagree strongly
0%
Total votes: 6
The media delivery channel that could be better leveraged is
Radio
20%
Out of home
30%
Magazines
10%
Cinema
30%
In store
10%
Total votes: 10
Who will be better for the advertising business, Clinton, Obama or McCain?
Hillary
5%
Obama
42%
McCain
21%
Not sure
32%
Total votes: 19
Do you think overall advertising spending will increase, decrease or stay the same in 2008?
Increase
65%
Decrease
12%
Stay the same
24%
Total votes: 17
Which was your favorite Superbowl commercial?
Bud Light - Wine, Cheese
25%
Audi - Godfather
17%
E-Trade - Baby I
25%
Pepsi - Justin
33%
GoDaddy.com - Donika Patrick
0%
Total votes: 12
My favorite digital community is
FaceBook
65%
MySpace
22%
LinkedIn
13%
Total votes: 23
What is your New Year's Resolution?
Exercise
57%
Spend more time with family
14%
Diet
29%
Total votes: 14
What medium is most over-rated?
Print
32%
Broadcast
37%
Interactive
16%
Integrated
16%
Total votes: 19
Other than US cities, what international city is leading creative innovation
London
57%
Paris
14%
Sydney
14%
Capetown
7%
Shanghai
7%
Total votes: 14
Other than New York City, what US city is leading creative innovation
Minneapolis
15%
San Francisco
58%
Miami
12%
Chicago
12%
Detroit
4%
Total votes: 26
Five years from now, the client's lead agency will be
Media Agency
0%
Creative Agency
10%
Digital Agency
90%
Google
0%
Microsoft
0%
Total votes: 10
What's your favorite classic book about advertising (written before 2000)?
Jerry Della Femina
13%
George Lois
13%
David Ogilvy
75%
Total votes: 8
What's your favorite book about advertising (written since 2000)?
Donny Deutsch
33%
Pat Fallon
50%
Marion Salzman
0%
Phil Dusenberry
17%
Alan Rosenshine
0%
Total votes: 12
What's your favorite TV show that features a lead character who works in advertising?
Bewitched
26%
Who's the boss
32%
30 Something
32%
Desperate Housewives
11%
Total votes: 19
What's your favorite movie this summer?
Knocked up
46%
Harry Potter
23%
Hairspray
15%
I Now Pronounce You Chuck and Larry
4%
Sicko
12%
Total votes: 26
What website do you visit everyday?
Mediabistro.com
13%
Creativity.com
3%
Adrants.com
16%
Adweek.com
32%
Mediapost.com
10%
Adage.com
26%
Total votes: 31
The new series Mad Men is about Madison Avenue agencies in the 1960s. Does it
make advertising look glamorous
40%
make the industry look racist and irresponsible
0%
simply present a boring series
20%
simply present a fun series
40%
Total votes: 10
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